esports crypto currency

Nuvei: Enhancing esports investments

For years, most traditional sponsorship deals have been fairly simple. Brands have tended to pay organisations for promotion, with team jerseys being the hottest spot for logo placement, usually taken by...
McLaren x Tezos

McLaren Racing unveils multi-year Tezos deal, includes sim racing partnership

UK-based motorsport team McLaren Racing has announced a multi-year partnership with blockchain network Tezos. The deal will see the network become the team's official technical partner, this includes the McLaren Shadow esports team alongside...
LVP Panini

Panini partners with LVP to release Superliga sticker album

Sticker and trading card company Panini has announced the release of a digital Superliga sticker album in collaboration with tournament organiser LVP.  The Superliga album will include pages of the teams that...

Talent agency Rumble Gaming adds Renegades to its roster

Esports talent agency and media platform Rumble Gaming has announced the signing of the North American organisation Renegades to its roster of clientele. According to the release, the partnership will see Rumble...
Luminosity Gaming reveals fan experience keyboard powered by Keemoji

Luminosity Gaming launches fan experience keyboard powered by Keemoji

Enthusiast Gaming-owned esports organisation Luminosity Gaming has entered into a multi-year partnership with fan engagement firm Keemoji. As a result of the collaboration, the organisation has launched the Luminosity Keyboard — a...
GRID Esports

Telling better stories with esports data — GRID

By design, everything in esports is measured. It has to be for game engines to do their job. Complicated formulas compute hundreds of variables in milliseconds to determine the results of...
CSL Esports

CSL Esports secures partnership with Washington State Interscholastic Activities Association

North American collegiate esports firm CSL Esports has announced an exclusive partnership with the Washington State Interscholastic Activities Association (WIAA). The partnership seeks to establish esports infrastructure solutions, broadcast production, and mechanisms to...
Fnatic / AndaSeat

Fnatic extends partnership with AndaSeat

London-based esports organisation Fnatic has extended its partnership with gaming chair manufacturer AndaSeat.  As a result of the renewal, AndaSeat will continue to provide Fnatic’s players with its latest products. Moreover, the...
Esports Viewership Breakdown

Esports viewership breakdown with Esports Charts: Free Fire breaks record in May 2021

Every month ESI, in collaboration with Esports Charts, delves into the world of esports viewership to highlight what audiences are currently watching, along with other emerging trends in the industry. May’s viewership...

Aim Lab named player development platform for Rainbow Six Siege Esports

Game publisher Ubisoft has named FPS performance platform Aim Lab as its official player development platform for Rainbow Six Siege Esports.  The multi-year partnership will see Aim Lab provide Rainbow Six Siege...