VSPN raises $60m, KitKat named LEC main sponsor | ESI Digest #26

Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense of things so you don’t have to. As well as being housed on YouTube, ESI Digest...

KitKat named main partner of LEC 2021

The League of Legends European Championship (LEC) has named Nestlé chocolate brand, and returning sponsor, KitKat as its main partner for the 2021 season. Activations will include a continuation of KitKat's 'Even the Biggest Champ Needs...

CLG enters into marketing partnership with Playfull

North American esports organisation Counter Logic Gaming (CLG) has entered into a marketing partnership with gaming rewards platform Playfull.  As a part of the deal, Playfull will be able to offer CLG’s merchandise...

LEC renews Logitech G partnership ahead of 2021 season

Riot Games has announced that Logitech G will return as the official peripheral sponsor of the League of Legends European Championship (LEC) for 2021 and 2022.  Logitech G has been a key supporter...

ESL renews Mastercard NLC partnership

Tournament organiser ESL Gaming has announced the renewal of its partnership with financial company Mastercard for the Northern League of Legends Championship (NLC).  As a part of the agreement, Mastercard will remain as the official...
Astralis To The Stars

Astralis launches initiative with Universal Music Group

Danish esports organisation Astralis has partnered with Universal Music Group for a new ‘music initiative’, according to a release. Danish musician Mattis has released the first song of the initiative, titled ‘To...
Skrmiish app

HelloFresh founding member appointed Skrmiish CEO

Luke Grob, a founding member and former VP of Operations & Product at HelloFresh, has been appointed CEO of Skrmiish — an app-driven gaming platform. RELATED: Astralis Group hires Samantha Yu as Chief...

Barracks announces CBLOL partnership with Riot Games in Brazil

Chilean technology company Barracks has announced a partnership with Riot Games in Brazil to expand its services to Brazil's premier League of Legends competition CBLOL. RELATED: Riot Games strikes global partnership with Barracks The new...

LOOT.BET reveals statistics on esports betting in 2020

Esports-dedicated bookmaker LOOT.BET has revealed its review of the last year's esports betting statistics. According to the research, the most popular esports title to bet on in 2020 was Counter-Strike: Global Offensive, occupying a...

LEC drives renewed partnership with KIA for 2021 season

The League of Legends European Championship (LEC) has extended its partnership with South Korean automobile manufacturer Kia Motors for its 2021 season. RELATED: DAMWON Gaming partners with Kia Motors, renames to DWG...