Guangzhou Charge enters three-year deal with Herbalife Nutrition
Guangzhou Charge, the Overwatch League franchise owned by Nenking Group founder Zhong Naixiong, has partnered with Herbalife Nutrition.
The dietary supplement marketing corporation will serve as the primary sponsor of the team throughout...
Teamworks enters esports with OverActive Media partnership
Toronto-based esports organisation OverActive Media (OAM) has entered into a partnership with athlete engagement platform Teamworks.
All OverActive Media-owned franchises - Toronto Defiant, Toronto Ultra, MAD Lions, OAM Live - as well as front...
Vancouver Titans renews partnership with Circle K
Overwatch League franchise Vancouver Titans has renewed its partnership with Canadian convenience store chain Circle K.
The partnership will feature new fan engagement activations while continuing existing ones, including six, limited edition Titans...
This week in esports: Gfinity, HUYA, London Spitfire, Vodafone Giants
As always, we’ve rounded up the biggest and best stories from the past week so you can stay abreast of the industry’s biggest happenings. This week in esports saw Gfinity forge...
Cloud9 partners with Excel Esports shareholder Guinevere Capital
North American organisation Cloud9 has entered a strategic partnership with Guinevere Capital, a minority shareholder in Excel Esports.
The partnership will see Guinevere Capital take logistical control over Kings Row LLC, a subsidiary...
Immortals and Nerd Street Gamers launch online esports summer camps
Immortals Gaming Club and Philadelphia-based Nerd Street Gamers have partnered to produce online esports summer camps around a pair of competitive games.
The companies have collaborated to develop three total camps: two...
Philadelphia Fusion adds Aim Lab as skills training partner
Overwatch League’s Philadelphia Fusion has announced an alliance with first-person shooter training solution Aim Lab as its new skills training partner.
Aim Lab will develop custom training programs for Philadelphia Fusion by analysing...
Samsung sponsors Team Envy and Dallas Fuel
South Korean electronics conglomerate Samsung has been named the latest sponsor of Envy Gaming’s Team Envy and Overwatch League franchise Dallas Fuel.
The partnership was revealed via Twitter over the weekend with a...
This week in esports: BBC, BLAST, NBA 2K League, Sportradar
As always, we’ve rounded up the biggest and best stories from the past week so you can stay abreast of the industry’s biggest happenings. This week in esports saw BBC and...
Sportradar tapped for Activision Blizzard’s franchised leagues
Activision Blizzard has partnered with Sportradar to protect the integrity of its Call of Duty League and Overwatch League.
The multi-year deal will see Sportradar implement a "comprehensive" integrity in both leagues...
