Jesse Lingard esports

Manchester United’s Jesse Lingard debuts JLINGZ esports

Developer Ubisoft has announced that professional footballer Jesse Lingard has acquired UK-based esports organisation Audacity Esports.  As part of the deal, the Rainbow Six Siege roster — temporarily named Team JLE — will...

Bank Next names Black Dragons CEO Nicolle Merhy as brand ambassador

Digital bank Next has named Black Dragons CEO, Nicolle 'Cherrygumms' Merhy as its latest brand ambassador.  Merhy joins the likes of Bruno 'Nobru' Góes and Gabriel 'FalleN' Toledo as ambassadors of the...
DarkZero and Resorts World

DarkZero Esports secures Resorts World Las Vegas partnership

North American organisation DarkZero Esports has announced a partnership with Resorts World Las Vegas. As a result of the agreement, DarkZero will host its athletes, partners, and ‘industry leaders’ at the resort....
Damage x Ubisoft

Damage named agency of record for Rainbow Six North American League

North American esports agency Damage has been named as the agency of record for the Rainbow Six Esports North American League. As a result, the agency and video game publisher Ubisoft will collaborate on a range...
Lenovo x TSM

TSM renews, extends Lenovo partnership

North American esports organisation TSM has renewed and extended its ongoing technology partnership with Lenovo. As part of the partnership, Lenovo Legion continues as the exclusive PC partner of TSM’s teams and...
KC Pioneers x Zoomph

KC Pioneers enters strategic partnership with Zoomph

Missouri-based esports organisation Kansas City Pioneers has partnered with social media analytics firm Zoomph. Through this partnership, the KC Pioneers will gain access to audience insights, logo detection, social analytics, and sponsorship tracking to...

W7M Gaming partners with APC by Schneider Eletric

Brazilian organisation W7M Gaming announced a partnership with power supply brand APC by Schneider Electric. According to the release, APC will supply tailor-made UPSs for the organisation's players and fans. Exact details...
ESI Digest

Panini launches esports sticker album, Team Liquid partners with Verizon | ESI Digest #47

Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense of things so you don’t have to. As well as being housed on YouTube, ESI Digest...

Aim Lab named player development platform for Rainbow Six Siege Esports

Game publisher Ubisoft has named FPS performance platform Aim Lab as its official player development platform for Rainbow Six Siege Esports.  The multi-year partnership will see Aim Lab provide Rainbow Six Siege...

XSET announces BBBSA collaboration

Lifestyle gaming organisation XSET has announced a partnership with mentoring organisation Big Brothers Big Sisters of America (BBBSA). The goal of this collaboration is for volunteers (‘Big Brothers’ or ‘Big Sisters’) to...