Asia

Find out all the latest news from the Asian esports industry here! From the newest partners in the LPL to what is happening to the Asian esports mobile landscape.

Dignitas enters Chinese market with HUYA streaming deal

North American organisation Dignitas has made its first steps into the Chinese esports market through a streaming partnership with HUYA. Counter-Strike: Global Offensive players Patrik “f0rest” Lindberg, Christopher “GeT_RiGhT” Alesund, and Adam...
TCM Esports Launch

Twenty First Century Media launches TCM eSports

Sports marketing and management company Twenty First Century Media (TCM) has launched a new esports marketing division, aptly named TCM eSports. The new division is said to create engagement opportunities for brands to engage with...
PUBG Mobile World League Qualcomm

Qualcomm Technologies sponsors PUBG Mobile World League

The PUBG Mobile World League (PMWL) has welcomed wireless company Qualcomm Technologies as its new presenting sponsor. This partnership will first be on display with the PMWL Season Zero, a creation borne...

Heron Preston enters esports as Gen.G’s Executive Brand Advisor

Fashion designer Heron Preston has joined esports organisation Gen.G as an Executive Brand Advisor, the company has revealed. Preston will join with the aim of shaping the brand and "amplifying gaming to a new fanbase",...
ESI Digital Summer Agenda Banner

Esports Insider unveils ESI Digital Summer agenda, details The Clutch Digital

Esports Insider is pleased to reveal the agenda for ESI Digital Summer, presented by Kinguin Lounge, the largest online B2B esports conference of 2020 with more than 1,200 attendees and over...
T1 Hana Bank

T1 establishes deal with Hana Bank

T1 Entertainment & Sports, a joint venture between SK Telecom and Comcast Spectacor, has established a deal with Hana Bank. The South Korean bank will develop financial products for T1's fans, according...
UFC Peacekeeper Elite League

UFC sponsors China’s mobile Peacekeeper Elite League

Mixed martial arts league Ultimate Fighting Championship (UFC) has been announced as a strategic partner for Versus Programming Network’s (VSPN) Peacekeeper Elite League in China. The Peacekeeper Elite League (PEL) is the...

How eSportStars plans to boost fan engagement and player revenue

Slated to launch in October 2020, eSportStars is a Japan-based gaming and esports matching platform that intends to open up a new revenue stream for professional esports players. The company will offer...
ESI Digest #2 24/07/2020

MTG personnel changes, Herman Miller expands presence | ESI Digest #2 (24/07/20)

Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense of things so you don’t have to. As well as being housed on YouTube, ESI Digest is available...
Global Esports Federation Global Sports Innovation Center Deal

Global Esports Federation enters partnership with Global Sports Innovation Center

The Global Esports Federation (GEF) has announced a strategic partnership with Global Sports Innovation Center (GSIC). Powered by Microsoft, the Global Sports Innovation Center helps sports organisations enter the digital world. RELATED: World...