KIA extends LEC partnership for 2022
South Korean automotive marque Kia Motors has extended its partnership with the League of Legends European Championship (LEC) for the 2022 season. As a result, the marque has been named the…
Tag: Kia Motors
Rogue renews partnership with Kia Motors
North American esports organisation Rogue has announced it has renewed its partnership with car manufacturer Kia Motors. The renewal will see the two parties continue collaborating on a range of content that will…
A guide to: Automotive brands in esports
In recent years automotive brands have become increasingly prevalent in esports. More and more, car manufacturers race toward partnerships that aim to inspire gamers to visit their local dealers. To…
DAMWON Gaming partners with Kia Motors, renames to DWG KIA
League of Legends world champion DAMWON Gaming has named automobile company Kia Motors as its naming sponsor, Ashley Kang reported yesterday. RELATED: G2 Esports powers up with Seasonic partnership From 2021,…
Kia Motors refuels LEC partnership for 2020 season
Automobile manufacturer Kia Motors has extended its partnership with Riot Games for the 2020 season of the LEC. Kia Motors will remain as the presenting sponsor of the ‘Player of…
Kia motors into esports with LEC sponsorship
Kia Motors has announced its first test drive in esports, as the main sponsor of the League of Legends European Championship (LEC). Previously known as the European League of Legends…
