Stakrn has formally announced the appointment of John Armstrong to the company’s Advisory Board and also as the representative of Stakrn in the UK.
Stakrn calls itself an esports business company, it has a diverse offering, from events listings and promotion, to consultancy and more, which is ultimately designed to drive and connect the business world of esports.
Armstrong arrives fully armed with an 18 year business background in the wider games industry. He has recently worked as a consultant offering business advice and development services to esports companies and facilities such as the University of Salford (UK), Millennial Esports Corp (US), Barrage Esports (UK), Critical Force (Finland), and KAMK (Kajaani University) Esports Bootcamp (Finland), to name a few. He will now lead Stakrn UK.
“We are very pleased to have John advising to our team and helping to build recognition for our brand and services in the UK. As part of our growing worldwide consulting network, John will also be the first point of contact in the UK to discuss the many services we have to offer,” said Boris Bergerot, Stakrn CEO.
On the subject of why the UK-focused expansion, Bergerot stated: “At Stakrn, we get a large number of inquiries from orgs looking for advise on how to find investment and/or sponsorship and in order to offer ongoing practical advice face to face it’s necessary to have someone involved on the ground in the UK.”
On the subject of his appointment, Armstrong told ESI: “Having worked on Stakrn’s advisory board for a number of months, when Boris (Bergerot) the CEO suggested opening a UK office it seemed only natural that I should step forward.
“Boris and his team, including Samy Ouerfelli (Turtle Entertainment France) & Chistophe Carniel (Vogo), have built a business with fantastic resources for progressing in the esports industry -and have partnered with many top names and brands in Europe, as well as a number in the US. Interest from the UK has been increasing over the last 6 months, so I’m looking forward to being the first point of contact and discovering which organisations, new businesses and projects can benefit from Stakrn’s knowledge and network.”
Esports Insider says: As Stakrn continues its path of expansion, this decision is another indication that the UK’s wider industry is thriving. As Stakrn CEO Bergerot said himself, they get a lot of enquiries from these parts, and after the huge success of ESL One Birmingham, the industry in the UK is set for an incredible year. Onwards and upwards!